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Agronomics

Lesson 5: Selling the Value

ESN offers unique value to your customers. It offers a way for growers to increase yield while helping them save time and money by reducing waste and offering greater convenience and flexibility. Explaining the value of ESN is an important step in maintaining your relationships with your key customers.

In this lesson you will learn: how to choose the right customer, how to use ESN the right way, and how to explain the benefits of using ESN.

This lesson includes one video and is approved for CEU credits. To earn credits, watch the videos entirely, then complete the quiz.

Note: At the start of the quiz, fill out the section with your full name and CCA member number to ensure proper tracking. We will then submit the completed information on your behalf at the end of each month.